Adopted Opinions

Search Results

Your search for: “keyword” returned 2 results

• 2023 Formal Ethics Opinion 4 - Use of a Lawyer’s Trade Name for Keyword Advertisements in an Internet Search Engine
  Adopted: January 19, 2024
  Opinion rules that the intentional selection of another lawyer’s unique firm trade name in a keyword advertisement campaign is prohibited, but that...
• 2010 Formal Ethics Opinion 14 - Use of Search Engine Company's Keyword Advertisements
  Adopted: April 27, 2012
  Opinion rules that it is a violation of the Rules of Professional Conduct for a lawyer to select another lawyer's name as a keyword for use in an I...